"Kristi Allen is the most talented product and UX/UI designer I’ve ever had the delight to work with. Her exquisite design style and innate understanding of user experience set an extremely high bar. I had the opportunity to work with Kristi when she joined the Entrust creative and brand team to oversee the rebranding of the company’s digital assets, an enormous task that she handled skillfully – despite extreme demands to meet tight deadlines and address high expectations. She possesses amazing superpowers that make her the sought-after expert you can count on to provide innovative, engaging human-centric design, collaborative, caring, thoughtful problem-solving, and strong business acumen. Her accomplishments at Entrust included redesigning several of the company’s core websites, creating the Entrust brand’s comprehensive design pattern, and improving the interface for the company’s digital product suite. I concur with other recommendations that she sets a very high standard for herself and eagerly embraces new trends to deliver the very best solutions. Her passion for UX/UI is infectious – the entire design team at Entrust became stronger in these areas due to her influence. At the same time, she’s a responsive listener and a diplomatic team player who balances confidence in her opinions with an eagerness to understand, address stakeholder issues, and be flexible to change. I’m honored to recommend Kristi as an accomplished Product Designer who will improve a company’s digital products by delivering a more appealing design aesthetic and a more engaging customer experience."